Tip: Making Reference Items Helpful

We spend too much time discussing, storing, and organizing notes. References are only valuable if you refer to them. Even with a well-organized system for managing references (either digital or paper), how often do we actually use them? How do we make reference items helpful?

Complete Your First Book with these 9 Simple Writing Habits

Your first book isn't going to happen by itself. If writing a novel or non-fiction book is something you've dreamed of, the only way to make that dream a reality is by putting it into action -- day by day.

Let your customers build your business

read somewhere that Intuit, the makers of QuickBooks and Quicken, have a practice they call “follow me homes” that allow them to go into an actual customer’s home and watch them install their software and get it set-up.

Tip: Our Action Addiction

After a couple years of studying how creative people stay organized, we developed a simple and easily customized method for managing projects. A good portion of 2006 was spent putting the Action Method into practice.

Avoid Hiring the Master of Interviews

may have mentioned this joker guy before but if not, I will again. In February I hired a replacement for a sales coordinator that had recently left my group (for sake of this message, the position is not relevant, these techniques will relate to any position).

Tip: Share To Make Ideas Happen

The philosophy to "share ideas liberally" defies the age-old instinct to keep ideas secret. However, the creative person's tendency to jump from idea-to-idea-to-idea causes most ideas to die in isolation. Creative professionals should take every opportunity to communicate new ideas broadly, seek feedback, and develop a sense of accountability.

Sometimes you’ve got to burn the boats

You know you should turn your service into an ebook product, create a new workshop, start a podcast, yada, yada, yada. Sometimes knowing and doing have a hard time intersecting.

Power Play: Show Your Strength to Compete and Win

In business we all have to compete, earn trust, and gain the cooperation of others, regardless of whether we work as a freelancer, own a small business, or work for a corporation.

Tip: Present Yourself!

Creative achievements seldom happen in isolation. A big part of making ideas happen is controlling how you come across to others.

Customer vs. client

As I write about small business marketing strategies I’m often confronted the choice between the word client or customer when referring to those folks you exchange goods and services with for money.